Twice a month the newsletter reaches more than 200, 000 qualified recipients. With an opening rate of about 64 percent it is an efficient way to communicate with the outdoor community with little scatter loss.
Depending on budget and thematic focus different placements can be selected. The top placement contains a big, emotional image-text combination for maximum attention. But even the smaller content placement comprises an attractive display with image, text and link to existing landing pages, e.g. the travel guide on outdooractive.com or respective list or blog pages.
The Premium Newsletter is the exclusive way of aiming at your target group. It solely deals with one region or one topic picked by the customer.