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Small destination, digitized big

Image: ©Kur und Tourismus GmbH Bad Peterstal-Griesbach

May we introduce: Our innovative pilot customer Bad Peterstal-Griesbach – national park community in the heart of the Black Forest. Together with us, they go through the complete program of digitization of a destination: from the map to individual guest profiles.

“Besides Oberstaufen, we are the first and only premium hiking destination in Germany. Therefore it is crucial for us to work with a strong partner, who understands us exactly and equips us with the best technology,” says Axel Singer, Managing Director of Kur- und Tourismus GmbH Bad-Peterstal Griesbach.

They are now the first customer to use Outdooractive’s entire range of solutions to digitize their destination and design it for the benefit of their guests.

They rely on our tried-and-tested database, into whose optimal structure all content can be easily imported.

Based on this, Bad Peterstal-Griesbach creates the foundations with its own digital travel guide to benefit from the automatic, generic reach provided by Outdooractive.

And of course, the overall package, as used by Bad Peterstal-Griesbach, provides the right answers to questions about digital visitor guidance right along with it.

Look forward to further insights into the collaboration in the future and follow our joint milestones on the way to digital Bad Peterstal Griesbach.

 

Pfronten Tourism digitally guides its visitors with Outdooractive

Image: ©Pfronten Tourismus S. Toplak, E. Reiter; Logo: ©Pfronten Tourismus

Outdooractive offers tourism destinations a platform with quality content, real-time data, and up-to-date contextual information. The result is the opportunity to digitally guide guests already in their inspiration and planning phase. In the future, however, the offering will go much further and Outdooractive will use data reports from the platform to provide, for example, heat maps and a “popularity index” that shows the relative visitor frequency and predicts it on the basis of relevant context.

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Understandable for the guest, no additional effort for you

Image: ©litescape.media, Logo: ©Région Dents du Midi

The notorious “Swiss Wall” in the Région Dents du Midi is one of the top 10 hardest ski slopes in the world. From the summit of the Chavanette, the slope plunges down at an angle of 37° and offers 400 meters of drop over a length of 1 km.

For the Région Dents du Midi, this was a decisive criterion for working with Outdooractive, confirms Jean-Baptiste Godard from the Région Dents du Midi.

The possibility of displaying content in German, French, and for international guests in English without additional effort is an important building block on the way to optimal guest service.

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More reach on the Norwegian market: Outdooractive takes over Outtt

The Outdooractive family has grown further: We welcome Outtt – the outdoor platform for Norwegian tourism.

The acquisition enables Outdooractive to take effective steps broadening its growth opportunities within the Scandinavian outdoor tourism markets. Outtt was found 2012 and specialized in mobile applications for iOS and Android. The platform provides outdoor insights through digital tools, interactive mapping, as well as curated trails, tips and insider guides. By partnering with local and regional providers to curate authentic wilderness experiences, the app connects Norway’s most-loved adventures and hidden gems to a growing domestic and international community.

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International visibility – Garda Trentino relies on Outdooractive

Since 2014 the DMO „Garda Trentino” has been working together with Outdooractive. The DMO uses the Outdooractive system to present to the guest the various outdoor adventures in an attractive and practical way and to present the area at the northern part of Lake Garda to the Outdooractive community as an attractive destination for their next vacation.

Read the very informative interview with Stefania Oradini, Marketing and Product Development at Garda Trentino S.p.A. – Azienda per il Turismo.

neusta destination solutions and Outdooractive establish a partnership

With their partnership, the two German tourism technology top-dogs combine their strengths and competencies to benefit destinations and expand the diversity of potential and existing customers multiple times over.

The out-and-out agency, neusta destination solutions (DS), and the world’s largest outdoor platform, Outdooractive, agree that by bundling their joint services, destinations get the best of both worlds and no longer have to decide for one or the other.

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