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Why regional destination apps are more important than ever before

The pandemic crisis and lockdowns worldwide are leading to a heavy increase in the number of visitors in some places as holidays abroad are not an option in most countries at the moment. Within weeks, the well-known hotspots of the touristic regions, which had already reached their limits on sunny weekends and holidays in the past, are proving to be overpopulated on a regular base now.

Simultaneously, the volume of day-tourists from the nearby regions rose to unheard of levels as these were some of the only remaining options for those looking for recreational activities in times when almost all of the alternatives were closed (swimming pools, museums, restaurants, etc.).

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Digital and effective – visitor flow management as a solution to rising tourist numbers

Overcrowded parking lots, cluttered hiking trails and protesting locals – more and more places that have for many years strived from tourism are becoming overwhelmed by the onslaught of travelers, and this has been occurring even before the days of Corona. The enormous coverage in the media shows that “over tourism”, with all its associated problems, is the dominant theme of modern tourism. These increasingly negative trends are forcing those responsible to look for the right strategies and solutions.

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Digitize the Planet e. V.

“Establishing the Digitize the Planet association makes us all very proud. Something is being done instead of just talking about what is needed and what is missing. It is a demanding task and there is a lot of work ahead of us, but I’m really looking forward to it. “

This was the remark of Mathias Behrens-Egge (of BTE Tourismus- und Regionalberatung), one of the founding members of the non-profit association, which launched on Thursday, March 5, 2020 in Berlin.

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Digitize your guests!

If you want to offer your guests the best possible service, you need to know their personal needs. Good hotel management today is able to greet all guests by name on arrival and automatically take their individual wishes into account during the entire stay. How this can be achieved for an entire destination is the subject of this article.

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