{"id":9261,"date":"2017-12-21T13:24:29","date_gmt":"2017-12-21T12:24:29","guid":{"rendered":"https:\/\/corporate.outdooractive.com\/oa-blog\/?p=9261"},"modified":"2018-01-22T14:08:01","modified_gmt":"2018-01-22T13:08:01","slug":"das-solidarprinzip-der-outdooractive-plattform-welche-rolle-spielen-die-partner","status":"publish","type":"post","link":"https:\/\/corporate.outdooractive.com\/oa-blog\/das-solidarprinzip-der-outdooractive-plattform-welche-rolle-spielen-die-partner\/","title":{"rendered":"Das Solidarprinzip der Outdooractive Plattform: Welche Rolle spielen die Partner?"},"content":{"rendered":"<p>Die Outdooractive Plattform basiert auf einer gemeinsamen Content-Datenbank f\u00fcr den Outdoor-Tourismus. Nach dem Prinzip der Solidargemeinschaft leistet jeder Partner mit eigenen Inhalten seinen Beitrag. Im Gegenzug stehen auch s\u00e4mtliche Informationen Anderer bereit und k\u00f6nnen f\u00fcr eigene Zwecke genutzt werden. Auf EINER Datenbank werden qualitativ hochwertige Inhalte und Kan\u00e4le zahlreicher Akteure geb\u00fcndelt, was eine maximierte Reichweite f\u00fcr Markenbotschaften generiert. Der Erfolg des zuk\u00fcnftigen Destinationsmanagements basiert auf der Ber\u00fccksichtigung dieses Prinzips.<\/p>\n<p><!--more--><\/p>\n<p>Besonders wertvoll f\u00fcr alle Plattform-Partner sind Kooperationen mit gro\u00dfen Portalen, da hier sehr hohe Reichweiten f\u00fcr alle \u00fcber Outdooractive geb\u00fcndelten Inhalte generiert werden k\u00f6nnen. Deshalb werden Kooperationen, wie die bestehende mit <a href=\"https:\/\/www.bergfex.at\/\" target=\"_blank\" rel=\"noopener\">Bergfex<\/a>, ausgebaut. Bereits seit Jahren kooperiert Outdooractive mit \u00d6sterreichs reichweitenst\u00e4rksten Outdoor-Portal. In \u00fcber 17 Sprachen pr\u00e4sentiert das Unternehmen seit 1999 touristische Winter- und Sommersportinhalte. Im Januar 2017 wurden mehr als 199 Millionen Seitenaufrufe und 10,3 Mio. Unique User auf der Website verzeichnet. Um das gemeinsame Ziel des Wachstums weiter voran zu treiben, unterst\u00fctzen sich die beiden Plattformen Bergfex und Outdooractive gegenseitig.<\/p>\n<p>Nach dem Motto \u201eGemeinsam sind wir st\u00e4rker\u201c vernetzen Plattformen wie Outdooractive alle Akteure im Outdoor-Tourismus mit wegweisender Technologie. Auch 2018 steht der Ausbau des Partnernetzwerkes im Fokus von Outdooractive, um gemeinsam die digitale Heimat f\u00fcr alle Outdoor-Begeisterten zu schaffen.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Die Outdooractive Plattform basiert auf einer gemeinsamen Content-Datenbank f\u00fcr den Outdoor-Tourismus. Nach dem Prinzip der Solidargemeinschaft leistet jeder Partner mit eigenen Inhalten seinen Beitrag. Im Gegenzug stehen auch s\u00e4mtliche Informationen Anderer bereit und k\u00f6nnen f\u00fcr eigene Zwecke genutzt werden. Auf EINER Datenbank werden qualitativ hochwertige Inhalte und Kan\u00e4le zahlreicher Akteure geb\u00fcndelt, was eine maximierte Reichweite [&hellip;]<\/p>\n","protected":false},"author":87,"featured_media":9266,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[476],"tags":[218],"class_list":["post-9261","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-partner","tag-partner"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Das Solidarprinzip der Outdooractive Plattform: Welche Rolle spielen die Partner?<\/title>\n<meta name=\"description\" content=\"Besonders wertvoll f\u00fcr alle Plattform-Partner sind Kooperationen mit gro\u00dfen Portalen, da hier sehr hohe Reichweiten f\u00fcr alle \u00fcber Outdooractive geb\u00fcndelten Inhalte generiert werden k\u00f6nnen. 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