Outdooractive celebrates 30th anniversary with an extraordinary event in Immenstadt in Allgäu
Last week, around 200 employees, companions, partners, friends, collaborators, and customers of the technology company gathered in Immenstadt’s historic castle to celebrate three decades of pioneering spirit, innovation, and outdoor enthusiasm at a special event themed Outdooractive 30.
Hartmut Wimmer, founder and CEO of Outdooractive, has always been driven by a passion for nature, adventure, and technology. He has initiated numerous projects and is a member of various alliances to establish international standards in tourism. Both competitors and friends agree that he has always been a visionary and pioneer.
Numerous participants followed the invitation to Immenstadt, the headquarters of Outdooractive, and enjoyed a diverse program in an impressive setting over three days. The first day was dedicated to history. Moving speeches, including one by Wimmer’s former business partner Felix Schädler, with whom he laid the foundation for the Outdooractive platform at Alpstein Tourismus, created goosebump-moments not just for the founder himself. Michael Larcher, representing the Alpine clubs, and Sonja Miller for Germany’s National Natural Landscapes, emphasized in their engaging speeches how important their respective, sometimes decades-long, collaboration with Outdooractive has been. Before the gala dinner featuring regional Allgäu delicacies, the various Outdooractive regional CEOs and resellers also held talks and retrospectives, recapping how Outdooractive has elevated tourism in their regions.
Day two was packed with highlights. After an inspiring keynote speech by Hartmut Wimmer, Outdooractive employees presented the world of Outdooractive today and the tourism of the future. Various partners, including Digitize the Planet, members of the Tourism Technology Alliance, and representatives from the research sector, filled the program point on tourism collaborations with interesting presentations and a panel discussion of experts. Under the theme of customer innovations in tourism, the Outdooractive Experts were introduced for the first time. This group consists of six diverse outdoor experts who will take on advisory roles to further enhance the platform’s quality. The Outdooractive Experts’ first task was to serve as the expert jury for the Outdooractive Innovation Award 2024. Outdooractive had announced the Innovation Award in advance to recognize particularly successful and innovative digital projects conducted via the platform. The first place (including a prize of €20,000) went to the Austrian Alpine Club Youth with the project “Together on the Way – Team Barrier-Free Paths.” The Garda Trentino region took second place with their project “Check Your Tour!” securing marketing campaigns worth €10,000. The regional association Thuringian Forest reached third place with the project “From Tour Portal to Trail Management – Rethinking Active Tourism in the Thuringian Forest,” winning marketing campaigns worth €5,000. Due to the positive response to the Innovation Award, it will now be presented annually at a future Outdooractive summer event. After the official part, participants dined and danced late into the night at the big Outdooractive party.
The event concluded with all outdoor enthusiasts coming together for a hike, wrapping up the celebrations at Juget-Alpe above the Alpsee in Immenstadt.
“I am still processing the overwhelming impressions of our three-day anniversary celebration. Many memories, unforgettable moments, and the palpable drive to continue working on innovative future projects keep my emotions high. Thanks to the best team, loyal companions, our partners and customers for the flawless organization, the great contributions, the celebration, and all the appreciation,” says Hartmut Wimmer, reflecting on the Outdooractive 30 event.Details on the program points can be found at: www.outdooractive30.com. All presentations can be provided afterward upon request at presse@outdooractive.com.
About Outdooractive
30 years in the making, Outdooractive’s comprehensive feature set helps everyone from hikers to skiers, mountain bikers to horseback riders improve their outdoor experiences; intuitively, safely and sustainably. Outdooractive unites a worldwide community of adventurers with an over 6,000-strong network of official partners, including local businesses, guides and industry-professionals, all to make official outdoor information easy to access and intuitive to follow — for the good of both the user and our environment. For tourism partners, Outdooractive offers a unique full-service SaaS product for effective, digital destination marketing for the direct networking of all parties involved, right down to the individual guest. CEO and founder Hartmut Wimmer is the initiator of numerous projects and a member of various alliances to create international standards in tourism and enable the simple exchange of high-quality data.
Links
Outdooractive Plattform https://www.outdooractive.com
Outdooractive Business: https://www.business.outdooractive.com
Outdooractive30 Event: https://www.outdooractive30.com
Outdooractive Experts: https://corporate.outdooractive.com/en/outdooractive-experts/
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Pictures and logo: http://bit.ly/3VXlO1t
Contact
Outdooractive AG
Missener Straße 18
D-87509 ImmenstadtE-Mail: presse@outdooractive.com