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The VIR Online Innovation Days

On June 25 – 26, the VIR Online Innovation Days 2019 will take place in the Marshall House at Messe Berlin. The event is being organized by the Verband Internet Reisevertrieb e.V. (VIR) to bring together people with vision and ideas and decision-makers in the digital travel industry. Outdooractive CEO Hartmut Wimmer will also be present as a speaker at this event.

The unique feature of this event is that start-ups and industry investors will be participating alongside decision-makers from the tourism sector. On the first day, the theme of the event will therefore be “Innovation in established companies”. Numerous presentations will be given to explain, for example, the concept of corporate venturing and also how already-established companies can generate a culture of innovation.  The final round of the VIR innovation competition will also be taking place. This is a start-up contest focusing on touristic innovation. Six start-ups, selected in advance by a panel, will have seven minutes each to present their concept. The winners will then be announced at the VIR Award Night.

The second day will revolve around the leading theme of “sustainability”. On this day, speakers from the tourism industry and other sectors will give lectures and present best-practice models. Outdooractive CEO Hartmut Wimmer will introduce guests to this important topic in his keynote speech, “Sustainability through digitization in destinations”. He will answer, among other things, the question of how digitization can be used to act more sustainably as a destination.

A complete program of the event can be found on the website.