The purpose of digitizing tourism in a destination is to ensure that guests are provided with the most up-to-date and relevant information available.
All posts about Products
Winter is almost upon us and many winter sports fans are looking forward to the cold season. We are also finding it hard to wait for it to finally start again!
A competitive and evolving outdoor tourism industry and business environment demands the right tools to help keep you and your guests on track, which is why Outdooractive has introduced Outdooractive Business.
The categories ‘Notices’ and ‘Closures’ make it easier to communicate current updates to guests and others in the region. Now this helpful feature has been optimized and refined to provide even more accurate information and greater control in respect of affected areas.
Guests looking for a source of inspiration are able to search through a variety of tools, platforms and channels. However, destinations are losing more and more control over this defining phase of the customer journey. We want to give you back that control by offering the possibility to be able to communicate with your guests more efficiently and directly. These are the main drivers of an effective information exchange. It is also of central importance to be able to communicate with both current visitors and potential ones. Outdooractive provides the tool required for a direct interaction with the new ‘Questions & Answers’ function.
The cornerstone of Outdooractive is its maps and the goal is to continue to develop all their associated services and optimize them with new applications. The quality of the routes suggested by Outdooractive’s route planner depends on how up-to-date the data is for both the existing trail network and the Outdooractive Routing Service. For all Pro and Pro+ users, especially in the D-A-CH region, the official data of surveying authorities is available. The Outdooractive route planner can also generate route suggestions using the data of OpenStreetMap (OSM).