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7/26/2021 | Pamina Bötsch | 0 Comments

Get to know your guests digitally provide them with guidance

Digital identities enable personalized marketing, reduce administrative processes and are forgery-proof. The best-known current example of a digitalized identity is the digital vaccination certificate.

If we draw a comparison with the tourism industry, it is still in its infancy. This is mainly due to authorities and a lack of interfaces, as Dirk Rogel, a specialist for digitalization trends in the tourism industry, explains in the article “How digital identities replace tickets and tour guides“.

Company, General, Trends & research

6/28/2021 | Carina Dietrich | 0 Comments

Visitor guidance nicely packed – A gift to your guests opens up new ways to guide them

For the first time, Outdooractive is offering destinations, hotels and events a free service that provides guests and participants with an incentive and added value to explore the region. At the same time, digital guest profiles can be generated, which can be used to guide visitors even more effectively.

Company, General, Products

2/23/2021 | Johannes Hitzelberger | 0 Comments

Pfronten Tourism digitally guides its visitors with Outdooractive

Image: ©Pfronten Tourismus S. Toplak, E. Reiter; Logo: ©Pfronten Tourismus

Outdooractive offers tourism destinations a platform with quality content, real-time data, and up-to-date contextual information. The result is the opportunity to digitally guide guests already in their inspiration and planning phase. In the future, however, the offering will go much further and Outdooractive will use data reports from the platform to provide, for example, heat maps and a “popularity index” that shows the relative visitor frequency and predicts it on the basis of relevant context.

General, Partner

2/3/2021 | outdooractive | 0 Comments

Digital visitor guidance from Outdooractive: Answers to the biggest challenges in visitor management

In 2021, we all look forward to the season of travel again. With this anticipation, it is no secret that we will once again be faced with crowded hotspots once travel restrictions are lifted.
However, Outdooractive has the strategy how to counteract over-tourism challenges.

Company, General, Trends & research

All posts about Digital Visitor Guidance

Get to know your guests digitally provide them with guidance

Visitor guidance nicely packed – A gift to your guests opens up new ways to guide them

Pfronten Tourism digitally guides its visitors with Outdooractive

Digital visitor guidance from Outdooractive: Answers to the biggest challenges in visitor management

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