A future vision becomes reality: the Destination Web for Siegen-Wittgenstein
The new Destination Web is not a vision for the future since it’s already been implemented in practice. As the first customer, Siegen-Wittgenstein benefits from the advantages of the easy-to-use modular system. But why is the Destination Web the ideal solution for the region?
Success through joint content management
Eleven cities and municipalities are part of Siegen-Wittgenstein. They all maintain their touristic content via the Outdooractive DMS and their touristic association is an Outdooractive customer since 2013. According to Monika Dombrowsky (Manager of the Touristikverband Sieger-Wittgenstein e.V.), it was initially a real challenge to raise awareness to the fact that the region will move forward when the tourist content flows into a joint data pool at Outdooractive. But over time, a completely new way of working together has emerged. The region has developed into a real example of success: Through trainings and workshops, the individual cities and communities have recognized what happens to the entered data, what value they have and how they can use it for their own success.
The new Destination Web
Julia Hilpisch, responsible for the project implementation of Siegen-Wittgenstein, is excited to take the next step towards a holistic digital solution with the Destination Web:
“Over the last few years, we have managed to create a touristic mindset beyond the borders of our region. The geographical part of our region grew into a network and a team. As a community, we have digitized our touristic offers. The Outdooractive DMS is a great tool to make services and input of every contributor transparent. With the Destination-Web we are now pleased about a future-oriented channel that provides the region with a holistic digital solution.”
Thanks to the central database solution all entered content can automatically be used for all channels of the Outdooractive platform. In future, all touristic internet content of Siegen-Wittgenstein will come from one place. Provided with an individual design and a highly modern technology, the Destination Web offers everything that is needed for the presentation of a destination’s diverse offer: a digital travel guide, route planner, events, stories, 3-D-videos and a lot of space for individual texts, images and videos. The biggest advantage of this technology the handy modular system. Siegen-Wittgenstein can maintain all adjustments (e.g. seasons, special topics) themselves.
For Siegen-Wittgenstein, sustainability does not only play a role in the preservation and protection of valuable landscape structures. With the Destination Web, the region also relies on a sustainable product that remains compatible with future developments and technologies.
Invitation for a joint information event
On the day before the Outdooractive Conference, the Destination Web of our partner Siegen-Wittgenstein will be exclusively presented for the first time. We cordially invite everyone interested to join us. The event Outdooractive Inside takes place on September 18, 2018 at 5:15 p.m. The event is public; registration is requested. Further information about the Outdooractive Conference and the schedule can be found on the event website.
Attention: the event will be held in German