In order to promote tourism in a country, it is necessary to use digital solutions for destinations and organizations. Slovenia took this step and the cooperation with Outdooractive has convinced the tourism office of digital destination management from one single source.
Tourism is existential for many regions. Especially in rural or alpine areas, tourism has significantly changed the working and living conditions. In order to be perceived as attractive – but also to cover the interests of all touristic stakeholders – a well-developed road network and the relating leisure economy are needed. The basis for a successful concept is an attractive and diverse road infrastructure.
The e-bike market is booming. Millions of Germans already got the practical cycling companion – and the tendency keeps rising! Once labeled with an «elderly» image, it is now hyped as a high-tech machine for almost all types of bikes. This development provides an immense potential for tourism and a continuous improvement of the technology will only increase its relevance.
Internationalization is a global topic. The spatial borders of tourism, trading, politics and society are blurring due to growing possibilities. Moreover, when it comes to the internet there are virtually no boundaries. Naturally, more possibilities increase demands.
Even in times of digitization, guest service has remained a priority in tourism. But what if service can no longer be provided by employees that are preoccupied with other tasks? How can tourism fulfill the guests’ expectations of around-the-clock availability?