The ISPO Digitize Summit will go into its second round from July 3 – 4 in Munich. The convention will be mostly exploring digital transformation in the sports industry. Outdooractive CEO Hartmut Wimmer will also be attending.
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Since Outdooractive opened its US office two years ago, numerous destinations & travel professionals have recently joined the over 2100 partners that have been trusting us for over 25 years. Following the lead of Visit Salt Lake and the Cascade Loop we are pleased to welcome these members to the Outdooractive family:
- The Destination Marketing Corporation for Otsego County
- DeKalb, Georgia
- Arizona Outback Adventures
- Escape Campervans
- The Appalachian Trail Conservancy
For the second year in a row Outdooractive was on site as a partner: At the DestinationCamp, which took place from May 22 to 24 at the Hamburg Chamber of Commerce, representatives of the tourism industry met to exchange views and ideas on challenges and developments. Data management, machine learning and artificial intelligence were important core topics. After the joint discussion, results and solutions were presented.
Also this year the B2B travel fair “ITB China” took place in Shanghai. As already reported in the article “Hartmut Wimmer in Shanghai”, Outdooractive CEO, Hartmut Wimmer, was also there and personally got an overview of the latest trends on the Chinese tourism market. With him, he took the “ITB China Travel Trends Report” with the most important findings and forecasts for the Chinese travel year 2020.
In order to open up new markets, it is not enough to just integrate the language of the country into the website or translate texts. Every market is different, the players have different views and business behavior. It is important to know the market before entering it.
Companies have a social responsibility. At Christmas in particular, there is an increasing need for social commitment and doing good. Every year, the Johanniter-Unfall-Hilfe e. V. encourages a joint relief campaign, in which Outdooractive is again actively involved: the Christmas Truckers.