Outdooractive offers the digital all-round-carefree package for destinations. Our products have long been based on the SaaS model, which is why we are now officially renaming them: the “license” becomes the “Software-as-a-Service-Fee”. In this article you can find what this term exactly means and how it affects you.
The product launch of the Destination Website introduced a new era of websites for tourism organizations. The public release event took place on September 18, 2018 at Immenstadt Castle. At first, Outdooractive’s founder and CEO, Hartmut Wimmer, introduced the participants to the product variety of the digital holistic solution before presenting the project of our pilot partner Siegen-Wittgenstein. Learn more about why you should switch today rather than tomorrow.
A website, as part of the digital overall strategy, is the figurehead of the virtual shop window in the World Wide Web. The Destination-Web is the state-of-the-art website of Outdooractive with maximum individualization. It is, like all components of a digital overall strategy, an output channel for the central Outdooractive database. The following blog entry will provide you with further information on what makes the Destination-Web so special.
In future, a successful digital guest communication can secure destinations with decisive competitive advantages. It is the most important tool to improve the own service offers. With today’s status quo of data quality and new technologies, a personalized and consistent response is achieved that meets the expectations of the target audience. Find out which touchpoints Outdooractive creates between guests and destination in this blog article.
Outdooractive has one very ambitious and continuous aim: to improve existing products and to develop new ones. The newest innovations from the development department are the new Outdooractive App and the freemium-model Pro. Both news improve the performance of the Outdooractive platform and provide users with more comfort during their search for vacation and leisure plans.
By now, the Outdooractive CMS is so much more than just an “ordinary” Content-Management-System. It is a system based on a joint platform where touristic players collect, maintain, edit and spread their information. Thus, it is time to officially change the name: The CMS becomes a DMS, a Destination-Management-System.